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Styles in 1990

Styles in 1990
Many of the trends in 1990 were remains of what was happening in the 1980's, and only the innovators were showing the emerging trends of the 1990's. Here are some of the emerging trends of the 1990's.

· Fiamma showed the trapezoid-shaped handbag with the circular “Gancino” buckle. This buckle came from belts and transfered onto purses in the 1990's.
· Business rules for dressing relaxed . This started the turn to minimalism that proved the dominant trend of the 1990's. The loss of shoulder pads also help to slim the dress down.
· Stores all declined from a less active, more casual marketplace.
· Even with the wide range of fashion goods available, retail sales were at times sluggish. Because 1990 was a fashion extension of the 1980's, there weren't many new, fashionalbe items available for consumer purchase. Some styles left over from the 1980's died hard, like knee-length straight skirts, stirrup pants, and embellished tee shirts.
· More people were striving to achieve individuality with their dressing style. Over the years, people had moved from a broad, widely-adopted trend to a more individualistic approach to dressing. The jackets that had emmerged were short and fitted, and sometimes sported peplums, fluted princess panels, or hip basques. A short, sleeveless, boat-neck shift dress was popular under these new jackets and proved to be appropriate business attire.
· Jewelry was barely there or non-existent. As minimalism crept in, many people started to shed jewelry to clean-up their dress.
· For young men, baggy jeans, windbreaker pants, and loose cargo shorts became popular.
· Pashmina scarves remained popular. These scarves were popular in 1990, and still remain popular today.
· Style innovators started to wear hot day-glo lycra.
The day-glo proved to be a dominant trend from some segments of culture, and was a contrast to the minimalism that was adopted by most of the population in the 1990's.

While trends from the 1980's still remained, we begin to see the dominating trends take effect in the innovators. The minimalism and grunge styles that would come later in the 1990's seems to have come from people being tired of the stress put on them in the 1980's. The minimalist style, especially for women, was widely adopted because they were "cocooning"; staying home and focusing more on their families.

Points taken from: Women’s Wear Daily and http://www.fashion-era.com/the_1990s.htm,

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